Adobe Target offers server-side SDKs to interact with the Target Delivery API and help ease the Target integration with other Adobe Experience Cloud solutions such as Adobe Analytics and Adobe Audience Manager. User. Wiki : detailed information about at. The Adobe Target Developer Guide contains information about how to implement Recommendations on your site, as well as how to implement Target. Select the Components > Create Segment option in the Analysis Workspace toolbar. The page then calls Adobe Target. Single-page app optimization; Mobile optimization; On-device decisions; Server-side optimization; Email optimization; Connected device optimization; Visual preview QA; Batch experience prefetch; Personalize & promote Personalize & promote Rules-based personalization; One-click personalization; Profiles and segmentation; Behavioral TargetingSingle-page app optimization; Mobile optimization; On-device decisions; Server-side optimization; Email optimization; Connected device optimization; Visual preview QA; Batch experience prefetch; Personalize & promote Personalize & promote Rules-based personalization; One-click personalization; Profiles and segmentation; Behavioral TargetingAudiences. js functions. A customer ID is an ID your company uses to track visitors, such as a CRM ID, membership ID, or something similar. The at. Use our new JavaScript library for single page applications. Adobe Target Premium Performance Guardrails: (a) Adobe Target Premium has been scoped to support up to:. 0 completes the requests faster. Single-page applications (SPAS) power your dynamic websites and Adobe Target can help you to optimise every experience in them. js works. The request helps to determine what content to serve to that visitor. Prehiding snippet: Hide only certain portions of the page. x) which is ideal for both traditional websites and single-page applications (SPA). Adobe Target extensions to at. Some activity types might not appear in your list. en development by creating an account on GitHub. Necessary to allow the network request to the Target edge. On this page. 0 in a Single Page Application (SPA) Design a Target Implementation; Next Steps to Design a Target Implementation; Use Opt-In to Control Experience Cloud Solutions Based on User Consent; Understand Adobe Target Hybrid Deployment; On-Device Decisioning Overview; Integrations. Topics: Implementation. In the API request, specify the entity IDs of the entities you want to delete, using the syntax &ids=[comma-delimited-entity-ids] (a query parameter). Single Page Apps. For publishing from AEM Sites using Edge Delivery Services, click here. mboxpcid is basically generated by the Target tag on customer’s web page, and we write a cookie for that visitor, so we know whether this visitor has fired a call to Target before or not. . Adobe does not store Personally Identifiable Information (PII) or other sensitive information on Adobe Target edge servers, to which “adobe. Industry-first, custom-built library Our Adobe Target JavaScript library (at. . Set up identity with Single Sign-On. 0 (and later) Target enforces that the mbox key is used. Chapter 2: Adobe Target at a glance. js functions. For more information, see Visual Experience Composer helper extension in the Adobe Target guide. Learn how to use Adobe Target at. Developing single page applications on AEM assumes that the front-end developer observes standard best practices when creating an SPA. It is highly recommended to leverage an. Single-page app optimization in Adobe Target makes it simple to optimize great site experiences so they are dynamic, interactive, and more user-friendly. Connect with one of our experts. This reference talks about Angular 1. To see how you can get started with using the Python SDK, navigate to the Target SDK Getting Started Guide. js client library for Target was built from the ground up with single-page apps in mind. The recent SPA redesigns of streaming music site Pandora and Google’s Gmail platform are great examples of this in practice. See if this helps: Using Best Practices when Tracking Single Page Applications (SPA) in Adobe Analytics | Adobe Analyti. so in theory there's only. Adobe Target offers a unique hybrid deployment model for personalization—blending client-side and server-side implementations. ” before the Attribute name. at. Some other single page application examples are Google Maps, Gmail, Netflix, Airbnb, Paypal, and Pinterest. Running Experiments with Adobe Target 1. Improvements in the “snappiness” of an application and a richer, more immersive user experience are often cited as key reasons to go with Single-page Applications. Assuming you have an HTML page like the one below and you know that only bar and bazz container elements will be ever personalized:How do I use Adobe Target Delivery API Single or Batch Delivery calls? Learn how to tailor and personalize your customers' experience to maximize revenue on your web and mobile sites, apps, social media, and other digital channels. The Adobe Target VEC for SPAs takes advantage of a new concept called Views: a logical group of visual elements that together make up an SPA experience. Your teams can build testing and personalization into these these dynamic websites using our three-step visual editor. Adobe Target Develop and Deliver personalized experiences. Level 1 3/6/21 4:51:35 AM. The Data Providers methods need to be defined before Target Library is executed /or ‘target-global-mbox’ call is triggered on the page. The Adobe Target VEC for SPAs takes advantage of a new concept called Views: a logical group of visual elements that together make up an SPA experience. If you know all the content that needs to be shown for a user, the best practice is to retrieve content for all mboxes. target. style-src unsafe-inline. Transcript. 9. Single-page app optimization; Mobile optimization; On-device decisions; Server-side optimization; Email optimization; Connected device optimization; Visual preview QA; Batch experience prefetch; Personalize & promote Personalize & promote Rules-based personalization; One-click personalization; Profiles and segmentation; Behavioral TargetingAdobe Experience Platform provides a suite of technologies that allow you to collect customer experience data from client-side sources, and send it to the Adobe Experience Platform Edge Network where it can be enriched, transformed, and distributed to Adobe or non-Adobe destinations in seconds. Created for: Intermediate. Single Page Applications Last update: 2023-07-11 Topics: Mobile Created for: User NOTE Adobe recommends using the SPA Editor for projects that require. at. Click Next. Personalize part of a web page using Experience Fragment Offers. . Learn how to apply the process to implement a People-based campaign (mbox3rdPartyID), identify relevant information in system architecture/design documents, and analyze a reporting. The Adobe Target Node. , virtual pages) and URLs change as the visitor navigates to different pages in the flow. When the browser loads the single page application, Adobe Target’s At. Personalization efforts should be aligned accordingly in order to provide. The Target Library file, AT. Your teams can. Format. js 2. Using Adobe Target with the Platform Web SDK. Click the Next button that appears. Implement at. But this part 1 is going to be an overview of the key differences between version 1 and version 2 of the at. 0 in a Single Page Application (SPA) Design a Target Implementation; Next Steps to Design a Target Implementation; Use Opt-In to Control Experience Cloud Solutions Based on User Consent; Understand Adobe Target Hybrid Deployment; On-Device Decisioning Overview; Integrations. (TGT-35960). Reporting Source: Select the reporting source: Adobe Target or Analytics. A third party could be a weather service, a DMP, or even your own web service. Select Adobe Target as the Adobe service you wish to integrate with. Add Adobe Target to your AEM web site. Import your own data, like CRM, into the profile for an even. e. Recent updates have significantly optimized the publishing workflow. Asset. js library is a new implementation library for Adobe Target designed for both typical web implementations and single-page applications. On-device decisioning overview; Supported features; Rule artifact; Troubleshooting; at. Contentful should remain the only source for storing and retrieving content. - ADOBE TARGET CUSTOMER INTERVIEWS - Share your feedback and help influence the future product roadmap for Adobe Target!. The browser is not sending a request to load the whole new page when user clicks a link, but instead uses JavaScript to manipulate current page and making it look like the user has navigated away. Learn how to tailor and personalize your customers' experience to maximize revenue on your web and mobile sites, apps, social media, and other digital channels. x. js 2. Define the Goal Metric as Conversion, specifying the details based on your site’s conversion metrics (2). And for the web page, the collection, management and distribution of data from the webpages can be done as a single-page application or even Ajax-heavy pages. js functions overview. Learn how it works. Use these videos and tutorials to learn the many components of Adobe Target. I have presumed that I ned to call triggerView() within the application to let AT know when the views are changing. Publish the current page and allows optional selection of references. Attribute names and values are customizable (although there are some “reserved names” for specific uses). 3. Weigh performance costs when deciding to make a single call versus a batched call. 0 Works. Hello, I'm implementing Adobe Target with at. x to implement Target for Single Page Applications (SPAs). Targeted content delivery. INITIAL. . Recommendations activities do not include experiences. Implement at. This video shows Adobe Target architects and developers how to differentiate between request parameters and profile parameters, configure and trigger requests using JavaScript and tag management systems, and understand the implementation requirements for mobile, email targeting and APIs. js library improves page-load times for web implementations and provides better implementation options for single-page applications. Experience League. Follow the step-by-step guide below for this integration guide: 1. It makes sense then that companies are turning to websites built on single page application (SPA) frameworks to increase the speed, fluidity, and. Targeted content delivery. The Experience Cloud ID (ECID) is not supported. js 2. Experience Targeting is a first step into the world of personalization and often begins with A/B testing. 0 in a Single Page Application (SPA) Design a Target Implementation; Next Steps to. js 2. . Adobe Target Views and Single Page Applications pradeepr6574026 Level 2 18-08-2019 22:11 PDT Hi All, at. Adobe Target’s at. Adobe Target Views and Single Page Applications. A single-page application is a website that loads a single document and overwrites the existing page with new data from a web server rather than reloading. Implement Adobe Target For Single-Page-Applications (SPA) #. The SPA VEC enables marketers to create tests and personalize content in SPAs in a do-it-yourself fashion without continuous development dependencies. Examines a sample form-based composer activity that. Create a Target activity (A/B, XT, AP or Recommendations) using the Form-Based Composer or the Visual Experience Composer. - 585886Learn how to implement Adobe Target using Platform Web SDK. Weigh performance costs when deciding to make a single call versus a batched call. This integration lets you unlock new segments that might have been previously inaccessible to Target to enable real-time millisecond personalization on the first page of a customer’s web visit. Understanding How Adobe Target’s at. This is the starting point where you begin to form the Personalization Roadmap. Single-page app optimization; Mobile optimization; Server-side optimization; Email optimization; Connected device optimization; Visual preview QA; Batch experience prefetch; Personalize & promote Personalize & promote Rules-based personalization; One-click personalization; Profiles and segmentation; Behavioral Targeting; Automated offersSingle-page app optimization; Mobile optimization; On-device decisions; Server-side optimization; Email optimization; Connected device optimization; Visual preview QA; Batch experience prefetch; Personalize & promote Personalize & promote Rules-based personalization; One-click personalization; Profiles and segmentation; Behavioral TargetingBy connecting Target to the Real-Time Customer Data Platform, customers can enrich their web personalization. js v0. Single-page app optimization; Mobile optimization; On-device decisions; Server-side optimization; Email optimization; Connected device optimization; Visual preview QA; Batch experience prefetch; Personalize & promote Personalize & promote Rules-based personalization; One-click personalization; Profiles and segmentation; Behavioral TargetingThis video walks Adobe Target developers and architects through the implementation differences in standard site (multi-page) and Single-Page App (SPA) environments. 0 provides rich feature sets that equip your business to execute personalization on next-generation, client-side technologies. SPA Editor support allows SPA (single-page applications) to be completely authored in AEM, supporting a rich, Marketer-friendly authoring experience. And you can see that we have the server state variable set where it has all the information on the experiences we’ve configured for this activity. js as the client library. Single-page app optimization; Mobile optimization; On-device decisions; Server-side optimization; Email optimization; Connected device optimization; Visual preview QA; Batch experience prefetch; Personalize & promote Personalize & promote Rules-based personalization; One-click personalization; Profiles and segmentation; Behavioral TargetingCreated for: Developer. Select the Components > Create Segment option in the Analysis Workspace toolbar. x. The visitor must be identified via the Target mboxPC value or mbox3rdPartyId value. at. Before you start using Adobe Target Recommendations, you must complete several steps. getSessionId extracts the Session ID that can be passed to the web. These APIs allow for the creation of data-rich user interfaces you can use to manipulate and integrate data. Test drive the Node. You can now publish Analytics segments. This video shows Adobe Target users how and when to use the form-based experience composer. Single page applications are an incredible tool for creating engaging and exceptional experiences for users. Single-page application personalization. Learn how to tailor and personalize your customers' experience to maximize revenue on your web and mobile sites, apps, social media, and other digital channels. 0 in a Single Page Application (SPA) Design a Target Implementation; Next Steps to Design a Target Implementation; Use Opt-In to Control Experience Cloud Solutions Based on User Consent; Understand Adobe Target Hybrid Deployment; On-Device Decisioning Overview; Integrations. Method 2: Adobe Rawbox API. Transcript. Personalized API responses. 5. Developer. 2. Adobe Target's at. After setting up the feature flag variables in Target, modify. track() call into Launch. Learn How. Adobe Experience Platform Web SDK can deliver and render personalized experiences managed in Adobe Target to the web channel. Industry-first, custom-built library Our Adobe Target JavaScript library (at. Implement at. For information about the various activity types, see Activities and the. Mark as New; Follow; Mute;SPA in AEM Apps. In this article, we will implement Adobe Target (at. We’ve included the Adobe Target Activity Planner as a standalone PDF that you can save and use over and over again. Rendering personalized content In the Goals & Settings step, set Reporting Source to Adobe Target (1). The function needs to be defined by the customer. Name the activity by clicking “Untitled Activity. js -- the new library for Adobe Target. In addition to the VEC and Form-Based Experience Composer, Target offers the Single Page Application VEC and the VEC for Mobile Apps. The Adobe Target Delivery API supports a single or batch delivery call. 1 Apply the process to integrate Adobe Target with Adobe Analytics (A4T) 2. In Adobe Target, the Visual Experience Composer (VEC) gives marketers a do-it-yourself capability to create activities and personalize experiences that can be dynamically delivered on traditional Multi Page Applications via Adobe Target’s global mbox. Build your application to install to a device or simulator for testing or for publishing to app stores. Adobe Target provides different levers for controlling the experiences shown to different audiences when an activity goes live. One can make a server request for content for single or multiple mboxes. Navigate to Target > Setup > Hosts > Environments to obtain the Target Environment ID from which you want to delete items. The Experience Cloud ID (ECID) is not supported. js offers several improvements over the mbox. adobe. A/B test. - ADOBE TARGET CUSTOMER INTERVIEWS - Share your feedback and help influence the future product roadmap for Adobe Target! Sign Up Now. Enterprise user permissions are a means of formally administering enterprise-wide user access to Adobe Target. Single Page Apps. To create an Auto-Allocate activity: From the Activities list, click Create Activity > A/B Test. AI is critical to modern optimization. Target uses first-party cookies and will continue to function properly as the flag SameSite = Lax is applied by Google Chrome. The Target interface supports the following browsers and devices:Change the default language for the Target UI. at. Implement Target on Client-Side Applications, Server-Side Applications, Mobile Apps, IoT and more. Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real-Time Customer Data Platform Workfront Creative Cloud Document Cloud Commerce Marketo Engage. Reference. Chapter 5: Inspiration for testing and personalization activities. Click on “Create Activity” button and select “Experience Targeting”. adobe. For this reason, although Oak indexes are mutable at run time, they must be deployed as. Postman Collection. One can make a server request for content for single or multiple mboxes. Targeted content delivery. js library replaces mbox. An mbox parameter to sync a customer ID to Target’s mboxPCID. Single-page app optimization; Mobile optimization; On-device decisions; Server-side optimization; Email optimization; Connected device optimization; Visual preview QA; Batch experience prefetch; Personalise & promote Personalise & promote Rules-based personalization; One-click personalization; Profiles and segmentation; Behavioral TargetingHi , AEM is inherently multi page application. target. Single-page application personalization. Personalized API responses. The request helps to determine what content to serve to that visitor. Adobe Target Tutorials Overview; Administration. Adobe Target uses Target Views to deliver personalized content through the Visual Experience Composer, and names of these Target Views will appear on the modifications panel. The application is a configuration tool that features multiple tabs a user can click on to specify product customization. Target welcome kit overview. Live Demos. js library to the Web SDK; Analytics for Target (A4T) logging. When deleting more than one entity, separate the IDs using commas. 0 will immediately look at this variable server state, and see that it’s being rendered server side. If you want to collect custom data, then you must instrument your code. js 2. Bring together time spent on site, browser history, age, gender, loyalty status and more with Adobe Target. 4 billion visitors. NET SDK, navigate to the Target SDK Getting Started Guide. Integrate Target with AnalyticsUnderstand the Target UI. Target Views can represent a whole site or a group of visual elements that make up a SPA experience. Learn how to create a single-page application (SPA) implementation of the Adobe Experience Platform Web SDK using Adobe Target. 0 will immediately look at this variable server state, and see that it’s being rendered server side. The VEC can be used to create A/B Tests and Experience Targeting (XT) activities in apps built with. Because the activity QA is based on the URL, we're not sure how to do a proper QA of the activities. Export your. Single-page app optimization; Mobile optimization; On-device decisions; Server-side optimization; Email optimization; Connected device optimization; Visual preview QA; Batch experience prefetch; Personalize & promote Personalize & promote Rules-based personalization; One-click personalization; Profiles and segmentation; Behavioral TargetingDevelop Single-Page Applications with React in AEM is a 2-day, instructor-led (classroom or virtual) course, formerly known as Getting Started with Single-Page App Editor v6 and is relevant for all deployment methods. The SPA VEC enables marketers to create tests and personalize content in SPAs in a do-it-yourself fashion without continuous development dependencies. SPA in AEM Apps. A single-page application can, therefore, be considered as transitioning through Views, instead of URLs, based on user interactions. Adobe Target Develop and Deliver personalized experiences. Deploy your SPAS on either the client side or server side. Information about the different methods you can use to get data into Adobe Target. In a single-page application, the visitor is always on one page, while views (i. Thanks! - 405546. After performing these steps, your app will be enabled to report all the lifecycle metrics provide by Adobe Analytics. The following video introduces the page properties associated with a page in Adobe Experience Manager. js 2. Implement Target using Adobe Experience Platform; Implement Target without a tag manager; Implement Target using Dynamic Tag Manager (DTM) Implement Target for Single Page Applications (SPAs) On-device decisioning. Format. Targeted content delivery. When the browser loads the single page application, Adobe Target’s At. It sends data in a solution-agnostic way (XDM) to Adobe Experience Platform Edge Network, which then maps the data to solution specific formats and destinations and. adobe. There's nothin. js implementation and how at. js 2. Follow these steps to implement at. Target helps you maximize revenue on your web and mobile sites, apps, social media, and other digital channels. The application is a configuration tool that features multiple tabs a user can click on to specify product customization. Model training is the process of how recommendations are generated by the Adobe Target learning algorithms. js 2. XDM Views and single-page applications. The Adobe Target VEC for SPAs takes advantage of a concept called Views: a logical group of visual elements that together make up an SPA experience. Single-page app optimization; Mobile optimization; On-device decisions; Server-side optimization; Email optimization; Connected device optimization; Visual preview QA; Batch experience prefetch; Personalize & promote Personalize & promote Rules-based personalization; One-click personalization; Profiles and segmentation; Behavioral TargetingMethod. You first need to load the Target library (at. Each time a visitor requests a page that has been optimized for Target, a request is sent to the targeting system. Define the Goal Metric as Conversion, specifying the details based on your site’s conversion metrics (2). Page. This 7-minute video: Describes on-device decisioning, including how it compares to other methods of Target implementation. Experience League. js 2. To enable the ability to use Opt-In in the Target at. A SPA can, therefore, be considered as transitioning through views, instead of URLs, based on user interactions. Implement Adobe Target. Learn how to load, pass parameters to page request, and fire a Target call from your site page using a Launch Rule. 0 in a Single Page Application (SPA) Design a Target Implementation; Next Steps to Design a Target Implementation; Use Opt-In to Control Experience Cloud Solutions Based on User Consent; Understand Adobe Target Hybrid Deployment; On-Device Decisioning Overview; Integrations. Integrate Target with AnalyticsCustomize single-page application (SPA) experiences by effectively utilizing AEM Headless in conjunction with Adobe Target. js will load on the page. 0 and then add a custom action trigger for home page load and give a unique name to the trigger view. You might have one AdBox and one Redirector link on the same page (because the Redirector is actually on a. Experience League. Test the experience and personalize it to every visitor, applying artificial intelligence with a single click. [2. js with common integrations with Target. Learn how to load, pass parameters to page request, and fire a Target call from your site page using a Launch Rule. Add users to Target, assign permissions based on their roles, and create workspaces for teams based on different departments, global locations, channels, and other logical groupings. See the promise-polyfill documentation for more information on how to install with NPM. Page parameters are useful to. 0 provides rich feature sets that equip your business to execute personalization on next-generation, client-side technologies. triggerView (viewName, options) - at. triggerView () should be implemented for single page applications (SPAs) to use the Visual Experience Composer (VEC) to create A/B Test and Experience. How does Adobe Target work with single-page apps? The at. The visitor must be identified via the Target mboxPC value or mbox3rdPartyId value. The at. Single-page app optimisation in Adobe Target makes it simple to optimise great site experiences so they are dynamic, interactive and more user-friendly. The Single-Page Application framework in AEM Apps enables the high performance of an AngularJS app, while empowering authors (or other non-technical personnel) to create and manage the app’s content via the touch-optimized, drag-and-drop editor environment that has traditionally been reserved for managing web sites. Format. triggerView () should be implemented for single page applications (SPAs) to use the Visual Experience Composer (VEC) to create A/B Test and Experience Targeting (XT. This page provides a complete step-by-step article on how to build a mobile application using code available from GitHub is available here. Learn How. Type target in the filter to quickly locate the Adobe Target extensions. To use the SDK on Internet Explorer, you must have window. Let’s take a look at the network calls. Present the experience to the visitor. How do add a goal to track the view changes in the reports? The at. For example, Recommendations is a Target Premium feature. To use the VEC with a Platform Web SDK implementation, install and activate either the Firefox or Chrome VEC Helper Extension. Adobe Target is the Adobe Experience Cloud solution that provides everything you need to tailor and personalize your customers’ experiences. To use the VEC with a Platform. Adobe Target basic deployment. A SPA can, therefore, be considered as transitioning through views, instead of URLs, based on user interactions. Adobe Experience Platform Assurance can be used for the validation. When the browser loads the single page application, Adobe Target’s At. Implement single-page applications (SPAs) Adobe Experience Platform Web SDK provides rich features that equip your business to execute personalization on next-generation, client-side technologies, such as single-page applications (SPAs). Connect with one of our experts. js 2. Implement at. New. Implement Target using Adobe Experience Platform; Implement Target without a tag manager; Implement Target using Dynamic Tag Manager (DTM) Implement Target for Single Page Applications (SPAs) On-device decisioning. triggerView () should be implemented for single page applications (SPAs) to use the Visual Experience Composer (VEC) to create A/B Test and Experience Targeting (XT. Leader There are three supported ways to use Adobe Experience Platform Web SDK: The preferred way to use Adobe Experience Platform Web SDK is via the. csv file. Hi All, Official documentation has a link, talking about Single Page Applications. Learn how to deliver experiences and how to pass additional parameters to Target. For more information about implementing Target on mobile apps, see the Adobe Experience Platform SDK for Mobile Apps documentation. I want to be able to track conversion on the SPA. NET SDK: By visiting the Adobe Target on-device decisioning demo site; In a sample application. audience. Minimize Page Load Impact. js 2. A4T enables you to track the effectiveness of. js 2. x in a website that is built as a SPA. Our objective is, as mentioned, simply explain how you can integrate Adobe Target with Adobe Audience Manager, and use the segments from Audience Manager and Adobe Target. How do I use Adobe Target Delivery API Single or Batch Delivery calls? Learn how to tailor and personalize your customers' experience to maximize revenue on your web and mobile sites, apps, social media, and other digital channels. To use the Delivery API to deliver Target experiences—including recommendations—follow these steps: Create a Target activity (A/B, XT, AP, or Recommendations) using the Form-Based Composer (not the Visual Experience Composer). js SDK is available today, to help you focus on business logic rather than technicalities of integrating with APIs. js 2. These considerations apply if Experience. The concept of the view should be the main core when thinking about the implementation of Adobe Target or any other third-party service in your SPA. Use the Delivery API to get a response for the requests generated by the. Go to the Rules in the left navigation and then click on All Pages - Library Loaded to open the rule editor. Your teams can build testing and personalization into these these dynamic websites using our three-step visual editor. Ability to cache all offers on page-load to reduce multiple server calls to a. Specify a Title for your segment. Adobe Mobile SDK version 4. com mirror. User. sandeepk7656774. This video walks Adobe Target developers and architects through Target implementation. Page information is retrieved and passed as parameters using the Adobe Client Data Layer that lets you collect and store data about visitors' experience on a webpage and then make it easy to access this data. This includes using Experience Platform Tags, the recommended implementation method. Using Adobe Target’s Delivery API, you can: Deliver experiences across web, including SPAs, and mobile channels as well as non-browser based IoT devices such as a connected TV, kiosk, or in-store digital screen. Your teams can build testing and personalization into these these dynamic websites using our three-step visual editor. Integrate Target with AnalyticsCustomize single-page application (SPA) experiences by effectively utilizing AEM Headless in conjunction with Adobe Target.